The
GMA Kapuso Foundation realizes that as a
media-based NGO, it has a unique and privileged
role to play in the never-ending work of the
formation of values, especially of the general
public. It strives therefore to fulfill this role
passionately, even as it serves the
underprivileged and responds to their immediate
needs and concerns.
Through programs under its Values Formation
project, the Foundation awakens the spirit of
Bayanihan in the Filipinos by inspiring them to
give their time and to volunteer in GMAKF
activities. in this regard, the Foundation becomes
a source of joy for people willing to share their
time and resources to alleviate the plight of
those in need.
» Give-A-Gift: Alay Sa Batang Pinoy (GAG)
Under the Values Formation, is the Give-A-Gift: Alay Sa Batang Pinoy project. The GMA Kapuso Foundastion’s yearly Christmas project. This project is unique in that, we indentify different sectors of marginalized children in our society and give them gift packages according to their specific needs.
Children with cancer receive free six-month chemotherapy package. Meanwhile, corrective surgery package is given to children born with congenital defects like hernia, cleft-palate, and cross-eyes. Malnourished children are enrolled in a 120-day sustained Feeding Program. Children from conflict areas, children of fisher folk and farming communities, children from indigenous communities and children with special needs receive school supplies, toys, and a noche buena package. Children of incarcerated parents are treated to a Christmas party with their mom or dad.
» Sagip Dugtong Buhay (Bloodletting Activity)
Sagip Dugtong Buhay, an annual bloodletting project done in cooperation with the Philippine National Red Cross. This is an affirmation that one needs not to be financially rich to be able to share and care. Offering one’s own blood so that others may live is the best manifestation of love for others.
» Kapuso Para Sa Kalikasan (KPSK)
The Kapuso Para Sa Kalikasan is the Kapuso Foundation’s tree planting project in areas where the Foundation rebuilt schools damaged by natural calamities. These areas are prone to erosion and landslides partly caused by the dearth of trees which hold the soil in place. The Foundation hopes that through the project, no one will have to suffer from losing a home, a source of livelihood or a school building.












