The GMA Kapuso Foundation realizes that as a media-based NGO, it has a unique and privileged role to play in the never-ending work of the formation of values, especially of the general public. It strives therefore to fulfill this role passionately, even as it serves the underprivileged and responds to their immediate needs and concerns.
The Give-A-Gift: Alay sa Batang Pinoy is a gift-giving project for indigent children during Christmas. This project advances the rights of disadvantaged children to play and recreation since the Foundation believes that of all children in Philippine society, they are the ones whose childhood has been left wanting the most. The main beneficiaries of this program are malnourished children, child laborers, children with cancer, children with congenital defects, indigenous children, children in conflict areas, children of imprisoned parents, and children with special needs. The gift package given to the children consists of toys, food packages and, when necessary, a specific and special Kapuso Package consisting for instance, free chemotherapy for children with cancer.
In coordination with the National Nutrition Council, the Foundation conducts the Feed-A-Child project. This is a 120-day sustained feeding program for malnourished children living in the most isolated and depressed communities in the country. The project provides children their recommended hi-protein diet which is given to them 5 to 6 times a week for the whole duration of the program. To date, this project has benefited 608 children from Romblon, Manila, Navotas.
The GMA Fun Run not only promotes good health among the Pinoy-Kapuso in a venue that fosters camaraderie and fun, but also provides much needed help since the proceeds of this event are used for the Unang Hakbang sa Kinabukasan project of the Foundation. It is in that spirit that the Foundation and the GMA Network, through this project, strive to heighten public participation and awareness towards the plight of the poor in the Philippines. Indeed, participants to this event run for a good and heartfelt cause.
Give-A-Gift-Surgical is a Kapuso Foundation project which offers a surgical package to children afflicted by some form of congenital disease. Qualified beneficiaries of this project receive the surgery that they need which is given through the generosity of participating doctors, nurses, and medical institutions.
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» ISANG KINABUKASAN
The “Isang Kinabukasan” benefit album under GMA Records was awarded by the 30th Catholic Mass Media Awards (CMMA) for being the best Album (Secular) and the Isang Kinabukasan Music Video directed by Direk Louie Ignacio as Best Music Video. The Isang Kinabukasan song which is the official theme song of the GMA Kapuso Foundation was composed by singer/songwriter Wency Cornejo.
» GIVE-A-GIFT:FEEDING
Ongoing feeding project launched last July 25,2008 at Brgy. Citrus, San Jose del Monte , Bulacan. 278 malnourished children are given free meals for a period of 120 days.
» Project: Give-A-Gift: Feed A Child
July 30, 2008 marks the graduation of 243 children beneficiaries of the Give-A-Gift: Feed a Child project. Launched on February 15, 2008 the 120 day feeding project in Brgy. Sta. Ana Pateros probed to be successful in attaining its goal of improving the nutritional standing of the 243 children. Now, the children have reached the normal nutritional value and weight as prescribed by the National Nutrition Council.
On July 25, 2008 the foundations second feeding program of the year will be launched at Brgy. Citrus, San Jose del Monte. Here, 278 malnourished children will benefit from the 120 day feeding program of GAG: Feeding project.
